Tag Archive: Simple Pleasures

The “Healthier” Chocolate Trend

Research has it that America is the leading chocolate consuming country. However, there are some countries in Europe that consume more per person.

Around 13% of the world's yearly cocoa production, more than 500,000 tons, is used mainly for America alone to make chocolate candy. This is based on U.S. Economic Census data, which is analyzed by the National Confectioners Association (NCA). That makes up for 2/3 of total American cocoa consumption.

"Today, it is increasingly about consumers weighing not only the costs of goods, but the multitude of benefits they offer as well," says Todd Hale, who is a senior vice president, consumer and shopper insights for Nielsen. Nielsen gives global consumer information and insights.

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