Recently, a pilot study done by scientists at Cornell University's Food and Brand Lab has shown that offering skim milk in lieu of chocolate milk during school lunch diminished the milk sales by 10% and amplified milk waste by 29%. 11 Oregon elementary schools participated in an effort to eliminate unnecessary sugar intake.

The school district's PTA members were against chocolate milk, believing it’s equally bad as soda. Such a policy may get rid of the added sugar in chocolate milk, but it’s also in some sort asking for trouble, nutritional- and economic-wise. Little kids, more often than not, don't choose foods for health, but instead for taste.

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