For the most part, we tend to lean towards fitting in. But some people still love the idea of uniqueness, the kind where you almost always stand out, rare, to be exact. And yes, even chocolates have their own take, as the rarest chocolate in the world is readily available on the shelves of one small store in Wichita, Kansas.

Cocoa Dolce, located in the Bradley Fair shopping center, has claimed to be in possession of a chocolate that has been considered to be already extinct. Most cocoa beans are purple in color, whereas these are white. But more than anything else, its taste has confounded chocolatiers and chocoholics around the world. "We're really excited because we're the exclusive retailer in the state of Kansas for the rarest chocolate in the world," said owner Beth Tully.

Their new chocolate bar is called Fortunado #4, and it is derived from a very unique strain of cocoa which has been thought to have been extinct. Tully stated that it is a certain strain of cocoa, which experts considered extinct since no one had seen any sign of it anywhere in the world for a span of more than a century.

But the strain has sprung up from the remote valleys of Peru and has been recognized by its rare color of cocoa beans. Tully added that when they cut into the pod to see the quality of the beans, they found that the color was white, instead of the usual purple. These findings have made them conclude that this chocolate is something really rare and amazing right from the get-go.

The color of the beans is not the only thing that stood out, but the taste as well. It has been called “amazing, delicious and unlike anything I’ve ever tasted before,” according to Tully.

Customers have also stated that the new bars just melt in their mouths. It is such a sweet and rare treat that has not been experienced by very many taste buds.

The USDA recently confirmed that this chocolate originated from the original cacao tree, and seeds from the original plant have been replanted so that this rare form of chocolate will be available in years to come.

The chocolate is sold at Cocoa Dulce for $5 a bar, and comes in either solid bar or ganache forms.

(For a little  more about this rare cacao, see our post: Lost Cacao Rediscovered in Peru from December 2010).

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Joanna Maligaya

Staff Writer/Content Developer at Chocolate University Online

Ever since she can remember, Joanna has always considered chocolate as the ultimate food for her soul. She believes in the saying, “9 out of 10 people love chocolate, and the 10th always lies.”

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